CASE STUDY — SOCIAL MEDIA — 2026

Event Coverage and a National Song — Republican People's Party From the stage to the screen.

Event coverage and page content for the Republican People's Party, and «Qaed Asad», a national song shown on television. We are the team responsible for the party's events: producing them, filming and covering them, and preparing the content that goes out on the page from each one.

29.1MPage reels views
399.7KReels interactions
252.2KSong post views
1.7KSong post interactions
The brief

Event coverage that keeps living online.

We are the team responsible for the party's events: producing them, filming and covering them, and preparing the content that goes out on the page from each one. We also wrote, recorded and produced the song «Qaed Asad» for the party. It was shown on television and reached millions of views on social media.

Client
Republican People's Party
Type
Social media content
Year
2026
What we did
Event Production · Event Coverage · Songwriting · Recording · Social Media Management
01

The challenge

The party's events had to be produced well on the day and keep living on its page afterwards.

02

The idea

One team for the event and its content: produce it, film it, and turn it into posts and reels; and a song people remember.

03

Our role

Event production and coverage, content for the page, and the song «Qaed Asad»: writing, recording and production.

Event ProductionEvent CoverageSongwritingRecordingSocial Media Management
Results

The song, and the page.

252.2KSong post viewsFacebook + Instagram · 1 Jul – 7 Oct 2026
1.7KSong post interactionsFacebook + Instagram · 1 Jul – 7 Oct 2026
29.1MPage reels viewsFacebook · 1 Jan 2025 – 7 Oct 2026
399.7KReels interactionsFacebook · 1 Jan 2025 – 7 Oct 2026

The 252.2K views and 1.7K interactions are for the song's post from 1 July to 7 October 2026 on Facebook and Instagram, organic and ads. The 29.1M and 399.7K are for the reels on the party's page over the period shown.

The song

«Qaed Asad» after its release.

Views252.2K
Interactions1.7K

Facebook and Instagram, 1 July to 7 October 2026, organic and ads.

What we delivered

One team, from the stage to the page.

01

The events

Producing the events: stage, screens, lighting and the run of the day.

02

Filming and coverage

Covering every event and preparing the posts and reels the page publishes from it.

03

«Qaed Asad»

Writing, recording and producing the song, shown on television and shared widely on social media.

Identity

The seal and the colours across every event.

Brand colours, measured from the event signage

Click a colour to copy its code.

The final cut

Republican People's Party — the song «Qaed Asad»

Length3:55
ClientRepublican People's Party
Republican People's Party — the song «Qaed Asad»
Frame by frame

Stills from the film.

Frame 01
Frame 02
Frame 03
Frame 04
Frame 05
Frame 06
Frame 07
Frame 08

9:41
rppofficialeg
Republican People's PartyPolitical party

حزب الشعب الجمهوري

Egypt
FollowMessage
ForumThe FinalQaed AsadIftar
The profile

Every event, on the party's pages.

The events

From the party's calendar.

قائد أسدمنتدى حزب الشعب الجمهورينهائي كأس الشعب الجمهوريمنتدى الغردقة
حفل الإفطار الرمضانيتكريم أوائل الثانوية العامةQaed AsadRepublican People's Party forum
From the videos

Frames from the content.

LET'S PRODUCE IT

Have an event that should live online?

Tell us about your brand and your pages. We'll come back with a content plan, a shooting schedule and the results we'd aim for.

29.1MPage reels views
399.7KReels interactions
252.2KSong post views
1.7KSong post interactions
Next projectSocial Media Reels, Shot in Batches