The challenge
The designs had no single look, and the ads were not bringing the messages and orders the pharmacy expected.
CASE STUDY — SOCIAL MEDIA — 2026
Pharmacy Marketing on Social Media — Shereen Haggag InstaPharmacy People started asking and ordering.
Pharmacy marketing on social media for Shereen Haggag InstaPharmacy: one look, content people read, and pharmacy ads that bring WhatsApp messages. When we started, the designs had no single look and the ads were not bringing the results the client expected.
425.9KContent views
194.5KViewers
268WhatsApp conversations
89.4KViews on one post
The brief
How pharmacy ads turned into WhatsApp orders.
When we started, the designs had no single look and the ads were not bringing the results the client expected. We worked on both together: a content plan and copy, product and offer designs, reels filmed with the pharmacists, contests, and campaigns for WhatsApp messages, engagement and page growth. People now find the pharmacy through organic content and ask and order on WhatsApp and Messenger, and the client is still working with us.
- Client
- Shereen Haggag InstaPharmacy
- Type
- Social media content
- Year
- 2026
- What we did
- Social Media Management · Content Planning · Post Design · Reels Production · Paid Ads
The idea
Fix the content and the ads together: one clear look for the pharmacy in every post, pharmacists on camera, and campaigns built for WhatsApp messages instead of likes alone.
Our role
Content plan and copy, product and offer designs, reels with the pharmacists, contests, and WhatsApp, engagement and audience campaigns.
Social Media ManagementContent PlanningPost DesignReels ProductionPaid Ads
Results
From the page to WhatsApp.
425.9KContent viewsFacebook · 1 Feb – 7 Oct 2026
194.5KViewersFacebook · 1 Feb – 7 Oct 2026
58.2KOrganic viewsFacebook · 1 Feb – 7 Oct 2026
4.1KContent interactionsFacebook · 1 Feb – 7 Oct 2026
268WhatsApp conversationsFrom 8 ad sets
1,556New follows and likesAudience growth campaigns
30.8KAd engagementsThe contest campaign
89.4KViews on the Collagra postWith 1.4K link clicks
Page results include organic content and ads; 58.2K of the views are organic.
The offers campaign alone brought 35 conversations, and the street contest reel reached 50.1K views on Facebook and Instagram. All figures run to 7 October 2026.
What we delivered
Four parts of one plan.
Content plan and copy
A monthly plan and the writing for every post, so the page speaks with one voice.
Product and offer designs
One clear look for the pharmacy in every post, with the phone numbers and branches always visible.
Reels with the pharmacists
The pharmacists explain products and health questions on camera, plus contest content filmed in the street.
Campaigns
WhatsApp message campaigns, engagement campaigns and audience growth, measured and adjusted every month.
Identity
The logo and the colours on every post.
Brand colours, measured from the posts
The final cut
Shereen Haggag InstaPharmacy — pharmacists on camera
Length0:16
ClientShereen Haggag InstaPharmacy
Reels
Content that went out.
01
029:41
shereenhaggaginstapharmacy
Shereen Haggag InstaPharmacyPharmacy
Care, beauty and everyday medicines
Order on WhatsApp · Home delivery
FollowMessage
CareOffersHealth
Delivery
WhatsAppThe profile
A grid that looks like one pharmacy.
shereenhaggaginstapharmacyMadinaty
•••shereenhaggaginstapharmacy Products, offers and health tips, in the pharmacy's own look.
Swipe through it like on Instagram
Designs
One look in every post.
Inside the campaign
Lines from the posts.
دعم لروتين العناية اليومينزلة برد؟ المضاد الحيوي مش أول اختياراستخدام سهل للأطفالGlow & hydration
طلبك من الصيدلية يوصلك لحد البيتابعت الروشتة أو صورة المنتج على واتسابللفم والحلقSpecial offer
From the videos
Frames from the content.
Services in this project
What EPH did here
LET'S PRODUCE IT
Want your pages to bring orders?
Tell us about your brand and your pages. We'll come back with a content plan, a shooting schedule and the results we'd aim for.
425.9KContent views
194.5KViewers
268WhatsApp conversations
89.4KViews on one post
Next projectB2B Social Media Marketing — Kalisse Print House