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Production Articles

Practical articles on producing events, commercials and content in Egypt: planning, budgets, crews and what actually happens on shoot day.

Commercials Featured

Commercial Production: From Brief to Final Cut

The commercial production process step by step: brief, script, pre-production, shoot day, editing and delivery, and where time and money get wasted.

October 2026

9 min read

Events

Event Production: Building a Full Event in 24 Hours

What event production covers, how a complete corporate event gets built in 24 hours, and the decisions to settle before the night, with a checklist.

October 2026

10 min read

Production

What Is Motion Graphics? A Guide for Brands

What motion graphics is, how it differs from animation, when it beats filmed video, how a motion graphics video is made, and what sets its price.

October 2026

9 min read

Production

Arabic Voice-Over for Ads: Human or AI Voice?

When an AI voice is enough and when your ad needs a real voice artist, what sets the price of a voice-over, and how a recording session runs.

October 2026

12 min read

Events

Corporate Event Planning: An 8-Week Timeline

A corporate event planning timeline for a company party or product launch event: what to settle 8 weeks out, the final two weeks, and costs people forget.

October 2026

9 min read

Production

Drone Filming in Egypt: Uses, Permits and Cost

When aerial shots add real value, what to know about drone permits in Egypt before filming, and what sets the cost of drone filming.

October 2026

10 min read

Production

Product Photography: What to Know Before a Shoot

Product photography for ecommerce and ads: white background or lifestyle, what online stores require, the shot list per product, and how to prepare.

October 2026

11 min read