The challenge
Shineray wanted real proof: their vans working on real Cairo streets and in the factory, without a studio look.
CASE STUDY — COMMERCIAL — 2026
Shineray — Real Streets 5 locations. One day.
5 locations, one shooting day, real Cairo streets. Five different locations in a single shooting day.
0:55Film length
5Videos in this project
2026Year
16:9 · 9:16Formats
The brief
Real streets, no studio.
Five different locations in a single shooting day. Real streets, real movement and clean execution, followed by a color grade that makes every frame feel finished. Plus a factory-to-showroom film shot across very different setups.
- Client
- Shineray × General Misr
- Type
- Commercial
- Year
- 2026
- What we did
- Production · Cinematography · Color Grading · Editing
The idea
No staged sets. A tight schedule across five locations in one shooting day, then a color grade that makes real streets look finished.
Our role
Production planning, location shooting, the factory-to-showroom film, editing and color grading.
ProductionCinematographyColor GradingEditing
The final cut
The final result.
Length0:55
ClientShineray × General Misr
Frame by frame
Stills from the film.
Also in this project
No script, no setup: just execution.
Length1:06
Also in this project
From factory to showroom.
Length1:19
Behind the scenes
How it was made.
01
02From the set
Moments between takes.
LET'S PRODUCE IT
Need to shoot across the city?
Tell us what you're planning. We'll come back with a clear plan: crew, locations, schedule and what it takes.
0:55Film length
5Videos in this project
2026Year
16:9 · 9:16Formats
Next projectThe Final — Three Days in a Stadium