The challenge
Outdoors you fight the sun and the traffic. Some details of a car only show under controlled light.
CASE STUDY — COMMERCIAL — 2025
Shineray — Studio Films Every detail, under control.
The cars in the studio: chroma, sharp lighting and every detail up close. From empty space to a full production setup.
0:33Film length
2Videos in this project
2025Year
16:9Formats
The brief
From empty space to a full set.
From empty space to a full production setup. Lighting, set design, chroma and direction all built in house, then precise shots of every detail of the car, inside and out.
- Client
- Shineray × General Misr
- Type
- Commercial
- Year
- 2025
- What we did
- Studio Setup · Chroma · Lighting Design · Cinematography
The idea
Build the set from zero inside the studio, with chroma and designed lighting, then move slowly over every detail.
Our role
Studio setup, chroma, lighting design and cinematography.
Studio SetupChromaLighting DesignCinematography
The final cut
Precision in every frame.
Length0:33
ClientShineray × General Misr
Frame by frame
Stills from the film.
Also in this project
From empty space to a full production setup.
Length0:30
From the set
Moments between takes.
LET'S PRODUCE IT
Need a product shot in the studio?
Tell us what you're planning. We'll come back with a clear plan: crew, locations, schedule and what it takes.
0:33Film length
2Videos in this project
2025Year
16:9Formats
Next projectEPH Studios — Product Films