The challenge
A streaming promo competes with everything else on the screen. It had to show the mood of the show in about a minute.
CASE STUDY — COMMERCIAL — 2025
Sold Out — WATCH IT Originals One minute to make them press play.
A promo for Sold Out, a WATCH IT Originals show: the stage, the audience and the guests. A promo has one minute to make people press play.
1:08Film length
1Videos in this project
2025Year
16:9Formats
The brief
The night, in one minute.
A promo has one minute to make people press play. We cut Sold Out's around the energy of the night: the lit stage, the full house, the conversations with the guests and the audience's reactions, finished in the WATCH IT Originals look.
- Client
- WATCH IT
- Type
- Commercial
- Year
- 2025
- What we did
- Production · Cinematography · Lighting · Editing
The idea
Build the promo on the energy of the night: lights, the full house and the guests, cut fast to the beat.
Our role
Filming, lighting and editing the promo.
ProductionCinematographyLightingEditing
The final cut
The Sold Out promo.
Length1:08
ClientWATCH IT
Frame by frame
Stills from the film.
From the set
Moments between takes.
LET'S PRODUCE IT
Have a show or a platform to promote?
Tell us what you're planning. We'll come back with a clear plan: crew, locations, schedule and what it takes.
1:08Film length
1Videos in this project
2025Year
16:9Formats
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